Dealer Spotlight: J’s Tint & Audio Emphasizes Importance of Family, Customers and 3M
(This article first appeared in the December 2019 issue of “Dealer E-News.”) J’s Tint & Car Audio is a family shop and owner Juan Castillo would not have it any other way. Juan’s brother, Steven, and cousin, Roman, joined forces with Juan at the very beginning. “It’s a family owned and operated business,” Juan said. “My brother and my cousin are amazing at what they do.” Also, along the way, Oscar, an audio expert and Carlos, a tinting expert, joined Juan’s team.
Juan said he was 24 years old when he first realized that his window tinting hobby could turn into a full-fledged business. He had found himself as a server in a restaurant seeking a career move. He installed window tint on his own car, which caused his friends to ask him to install film on their cars. Before he knew it, he was making more money installing window film than he was in the restaurant industry.
In 2011, he moved his business into a small space. With his brother and cousin assisting him, the business grew fast and a year later, Juan moved to a larger location in Dallas just northeast of downtown. It is there that he provides a variety of automotive services, including window film, paint protection film, car audio and alarms, security systems and more.
His social media feed streams stories of various completed jobs, including window film, custom car wraps and custom-built audio systems. He said he’s thankful for his customers, who leave raving reviews on Google, Yelp and Facebook unsolicited. That positive feedback, he said, has helped keep his door revolving with new work.
Juan said 3M made a huge impact on his business and the services that they provide. When the company first started, they were installing $60 window tints. With the addition of 3M, their clientele changed. Window film installations rose to $150-plus, depending on the job.
“I would say 100 percent that 3M helped my business in the process of growing, for sure,” Juan said.
Because of his customers’ interest in 3M, Juan has worked to add more 3M products to his offerings. He also believes in the importance of training his employees. J’s Tint & Car Audio is a 3M™ Premier Dealer, which is an authorized dealer that has proven expertise on 3M Automotive Window Film products. The company also is 3M™ Crystalline Certified, which means that he has completed additional training and certification to demonstrate product knowledge and installation expertise. In addition, his shop is a 3M™ Paint Protection Film Silver Installer.
“3M sells itself,” Juan said. “We wanted to become a professional shop where we use nothing but 3M products. People are looking for 3M, and we want to be the ones to provide it for them.”
To 3M and Accent’s team, Juan delivered this message: “Thank you for the support in becoming a 3M Protective Films Specialist and soon to be a 3M Pro Shop. Thank You.”
For more information, visit J’s Tint & Car Audio at jstint.com.